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    Straus Communication

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    Program ID - bo042005


    Earth Day



    Earth Day is a great opportunity to reflect, both upon our successes and the challenges which lie ahead.

    This week, our guests include the director of Go Organic for Earth Day; filmmakers of "Broken Limbs: Apples, Agriculture and the New American Farmer," and the president of the Earth Day Network, which works with 12,000 organizations in 174 countries.

    Join host Jerry Kay, publisher of the Environmental News Network as we explore the past present and out future.


    This Week's Guests:

    Michael Martin — President, Music Matters

    Michael is the founder of MusicMatters, a marketing firm that works to create a better world by partnering with values-led businesses and organizations to produce targeted, socially responsible, and entertainment-based brand experiences, marketing initiatives, campaigns and products.

    Prior to forming MusicMatters, Michael was the Executive Director of Concerts For the Environment. He developed and managed campaigns and events bringing hundreds of artists ranging from Paul McCartney, Dave Matthews Band, Bonnie Raitt, Boyz II Men, Shawn Colvin, Mary Chapin Carpenter, Indigo Girls, Wallflowers, Natalie Merchant, Robert Cray, Melissa Etheridge, Raffi, Jackson Browne and Don Henley to the projects.

    Michael is also on the boards of EMA (Environmental Media Association) and Earth Day Network, and is a long-time member of Social Venture Network.


    Jamie Howell and Guy Evans — Filmmakers, “Broken Limbs: Apples, Agriculture and the New American Farmer.”

    Jamie and Guy worked for two years on the independently produced film, “Broken Limbs: Apples, Agriculture and the New American Farmer,” handling every element of the production including the composing and performing the music for the soundtrack. Their ultimate goal is to help change how people think about food and farming.

    “Broken Limbs” has been shown at numerous film festivals and been featured on PBS.


    Kathleen Rogers — President, Earth Day Network

    Kathleen has worked more than 15 years as an environmental attorney and advocate, focusing on litigation, community development and international issues. Under Kathleen's leadership, Earth Day Network has taken the lead in defining the "new environmentalist" of the 21st century, transforming EDN into a dynamic team of year round activists that is reaching out to new constituencies, including young people and people of color, and integrating civic participation into each of our programs and activities. Kathleen has held senior positions with the Environmental Law Institute, Piedmont Environmental Council, two U.S. Olympic Organizing Committees, and the United Nations Conference on Women.


    More information:

  • Go Organic For Earth Day
  • Film: “Broken Limbs: Apple, Agriculture and The New American Farmer”
  • See Broken Limbs at the Marin Environmental Film Festival
  • Earth Day Network –Info. On Water Issues Summit




  • Resources for Journalists:

    Journalists who are interested in researching stories related to any Beyond Organic show topic are encouraged to contact Straus Communication for additional resources, including trend data, background materials, experts, statistics, images and more. The service is free.

    Please contact Michael Straus at 415-777-1170 x 302 or email for more information.


     


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